Stabulniece explains that premium products stand out with their own particular traits, which are created by people with a unique taste and lifestyle. There is no single premium-class standard – the design and technological solutions for such furniture are different from mass-produced items. This way, a unique and exclusive assortment is created.
Customers typically associate premium-class goods with higher prices but it is important to take note of what that price is comprised of and whether these products truly are more expensive. Firstly, the price is impacted by high-quality design and the product’s traits. These items are always made out of quality materials, most often natural materials: wood, stone, metal, leather, crystals, textile. Furthermore, contemporary innovations allow us to apply modern solutions and create new materials by making use of recycling technologies. To this end, plastics, artificial stone, glass in various forms and other secondary materials are used. As well, such items pass the “fashion exam” and serve for a long time.
A modern home = quality and sustainability?
A modern home is an environment adapted to the ever-growing needs of one’s life. As such, what is most important in it is maximum functionality, which ensures that furniture would serve suitably and for a long time. The second most important criteria that must be considered is aesthetics.
D. Stabulniece also points out how the “fast fashion” trend, which was popular for a few years, is no longer as relevant. Today, we are headed in a new direction – less is better. In recent years, ecology has become increasingly important: “By choosing valuable natural materials, you will have an elegant interior, which will not only serve you a long time but will also be environmentally friendly.”
How well thought out should a premium interior be?
The interior designer furthermore recommends to also consider the longevity of the products being used and choose a design, which won’t go out of fashion within three to five years.
“However, this does not mean that you should abandon original ideas, which can be expressed via a variety of colours and forms. What is most important is to consider whether a detail will be able to remain in the interior design for a long time, for example, fitting in with the overall colour palette. In such a case, so-called “design icons” are viewed as the safer choice because they are carefully thought out and retain their relevance even as decades pass,” D. Stabulniece says.
According to the designer, due to their good traits, it is easier to keep and maintain premium products. Elements of a private interior will naturally wear out over an average of some five years. After this period, they need extra care – dry cleaning or renovation. Such maintenance is typically necessary for furniture and textiles made out of natural materials, but after renewing them, they continue serving just fine.
